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NETWORDS BLOG


Sharon Aschaiek
To specialize or not to specialize—that is the question. But is there really any question about the advantages of being a niche, versus a generalist, writer? For me, it’s long been clear that being a jack of all trades, but master of...
Sharon Aschaiek
Sharon Aschaiek
They can be among the most difficult aspects of freelance writing, but doing them well is key to running a successful business. I’m talking about estimating and negotiating, those fundamental freelancing skills we must master to get paid what...
Sharon Aschaiek
Steve Slaunwhite
Imagine this scenario… The phone rings. It’s a prospective client, and she wants to discuss a possible project with you. You're excited. Then, as the conversation progresses, the inevitable topic of price comes up. She wants to know...
Steve Slaunwhite
Sharon Aschaiek
Among PWAC Toronto chapter’s many accomplished freelancers is Marcia Kaye, a 25-year independent who specializes in health issues, family dynamics and major profiles, but also covers politics, education, travel, personal finance and the arts....
Sharon Aschaiek
Sharon Aschaiek
Today is the last day of Social Media Week Toronto, but the ideas shared and lessons learned—about everything from storytelling on Twitter to tracking visual data to developing a content marketing strategy—have no doubt left a lasting...
Sharon Aschaiek
Sharon Aschaiek
For more than 30 years, Julia Aitken has written and edited extensively on food, drink and nutrition, as well as décor and lifestyle, and mostly as a freelancer. The Toronto-based émigré from the UK is food editor of Expressions and Sears’ My...
Sharon Aschaiek
Angela Walcott
PWAC Toronto Chapter members, I’d like you to meet a close friend, Culture...Culture, meet PWAC Toronto members. Culture will be visiting on. Sept. 28 for a talk called Getting Started In Non-Fiction Freelance Writing. Culture has a busy...
Angela Walcott
Sharon Aschaiek
Independent environmental journalist and long-time PWAC member Saul Chernos first tried full-time freelancing in the early 1990s. The impetus was the disconcerting cycle of hiring and laying off already under way at many newspapers—a trend...
Sharon Aschaiek
D.B. Scott
The Best Practices Guide was intended to encourage publishers, editors and writers to treat each other with respect in the long-term best interests of the magazine business. In 2008, I suggested to then-PWAC executive director John Degen that the...
D.B. Scott
Sharon Aschaiek
Former radio and TV reporter Georgie Binks never planned to become a freelance writer. But an upheaval in her life led to the career change—and she’s never looked back. The award-winning journalist writes primarily about health and real...
Sharon Aschaiek
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